Diego Alary
France
With 2.5 million fans on TikTok and 53 million "likes", Diego Alary is a one-man bestseller who does more for cooking with his audience than most "easy" cookbooks. We're giving him the award for his success on TikTok, but we'd like to point out that he's much more than a social media phenomenon. He did, after all, learn his trade at Guy Savoy and the Plaza-Athénée.
